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SMFS turns 10 as we bid farewell to 2020!

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SMFS Turns 10 Years Old Today!
Dear Friends,

SMFS Turns 10 Years Old Today!
At the outset, let me thank you all for your eternal support. Your faith in us has enabled us to cross milestones of 1000 Clients and 125 Crores of Assets Under Management this year.
We bid farewell to 2020 – WHAT A YEAR IT HAS BEEN.
The Covid-19 Pandemic has changed the entire world in so many ways and we are all still trying to figure out how best to safeguard our loved ones and ourselves.
The financial markets took a nosedive in March. No one could have predicted the swift pace of the decline nor the rapid V shaped recovery. If anyone tells you today, that in March they had predicted that NIFTY would be touching 14,000 by the end of the year, they would be lying. But some things were predictable – yes markets do fall and yes markets will recover.
One just had to stay disciplined and focused on the investment process and their financial plan. We at SMFS have always believed in Guiding You Towards a Secure Future and have always urged you to not give in to panic or take knee jerk reactions.
When the markets were going down, we kept advising you not to lose heart and to just stay invested and continue with your SIPs. For those who had the liquidity, we suggested that they invest additional capital into Equity Mutual Funds in 3-4 instalments. The markets were at a huge discount and all one needed to do was stay disciplined and take benefit of the opportunity.
In all our emails and interactions with you, we kept emphasizing – please stick to your financial plan. ASSET ALLOCATION once again turned out to be the real winner.
All of you who reset your Equity allocation by investing when the markets were down are the ones who have booked profits by rebalancing ASSET ALLOCATION again over the last few weeks and months. All of you who continued with your SIPs are now benefitting as more units were allotted when the markets were down. Inadvertently YOU ALL followed Warren Buffet’s famous saying “it is wise for investors to be fearful when others are greedy, and greedy when others are fearful.”
Please remember, you will attain real Financial Freedom only if you remain disciplined and keep an eye on your goals. We shall always be there to assist you on the journey!

Once again, thank you for all your support!